At TC Media (which acquired ThinData Inc. in 2008), we provide a full suite of email marketing solutions (including email strategy, creative services, advance segmentation, personalization, dynamic content, automated lifecycle marketing and reporting). These solutions move our clients' towards one-to-one marketing while integrating and optimizing email marketing solutions with other delivery channels. We thus provide clients with an unbeatable multiple channel approach and create a seamless consumer experience.
Why TC Media?
- Successful delivery of billions of emails for clients – connecting them with their customers through relevant, timely and highly dynamic communications.
- Ranked #1 in Canada and #5 in North America in the "2011 RedPill Email Vendor Features & Functions"
- Dedicated teams who make sure your message is consistent with best practices and privacy laws. Our industry-leading in-house team is led by expert Matthew Vernhout, who focuses on deliverability, reputation and ISP relations, particularly with respect to the new CASL legislation. Our team also offers insights about your campaigns and programs, to keep them relevant
- Trusted partner who provides secure and reliable storage of your data
- Opportunity to integrate email with other channels to create a seamless customer experience
For marketers, email marketing is a central component of any successful marketing strategy at every stage of the interaction with your consumers – whether it's starting the relationship or actively exchanging and even re-engaging them after a silent period. In fact, 67% of marketers worldwide say that email is the most successful digital marketing tactic. 1
When email is used in a one-to-one approach and integrated with other channels such as social media and mobile, the results are impressive:
- Quick turn-around to immediately address market needs
- Highly personalized and targeted messages
- Increased website traffic, brand awareness and sales revenues
- Attracts consumers
- Engages consumers
- Retains consumers
1 CMO Council, as per eMarketer, "Digital Marketing Tactics that Have Been Most Successful According to Marketers Worldwide, May 2012.