Communiqués de presse

Western Living's September Issue Refreshed Inside and Out

Just in time for the 2013 Designers of the Year Awards

Vancouver, September 4th, 2013 – Western Living, a TC Media brand, is proud to unveil a totally refreshed magazine for its September 2013 issue highlighting the winners of its annual, one-of-a-kind, Designers of the Year competition. The much-awaited issue, the largest in over 20 years, is available today and comes with a raft of new columns, updated features and stunning new photography which harmonize the entire magazine, from the inside out. The unique cover execution showcases a striking Pantone colour wheel, making the new Western Livingmagazine even more attractive to the design community.

Westernliving

"We are thrilled to uncover a fresh new look for Western Living with enriched content that will affirm our identity as Western Canada's premier magazine," said Lori Chalmers, Publisher of Western Livingand Vancouver magazines at TC Media. "We wanted to stay in tune with our readers' passions and mirror their interests in our features – home & design, food & wine, and travel. We believe our engaged readers will continue to be inspired by Western Living and newcomers will be delighted by its sharp new design, quality content and overall evolution."

Readers of the new Western Living can expect to see: more faces in places: the folks who are living in and creating the modern West; more feminine: a softer design and content aimed at contemporary women; pan-regional content throughout; an authoritative voice: featuring contributions from regular columnists and top designers in the country; more entertaining stories: such as celebrating the chef at home; more travel stories with a design focus: the top shops in regions across the West and in destinations frequented by Western Canadian travelers. Readers will also enjoy new columns such as: Just One Room, On Trend, 48 Hours In, Out There, Spirit Guide and many more.

Launched in 1970, Western Living is a strong brand with deep history in Western Canada. It is the largest regional magazine in the West, with 152,000 copies distributed in six main regions: Vancouver, Victoria, Edmonton, Calgary, Saskatoon and Winnipeg. Western Living has a loyal readership of urban readers and design professionals who are home décor, renovation, food, wine, and travel enthusiasts. The print magazine has a total of 587,000 readers and a growing and increasingly engaged online community.

The September issue of Western Living is available for free in selected home shows and in-store placements. View Western Living's in-store distribution list here. Consumers can also subscribe to the print or the digital version of the magazine for only $23.95 for 10 issues per year.

2013 Designers of the Year Awards
This year, the Designers of the Year event will be held on Thursday, September 12th in Vancouver and on Wednesday, October 2nd in Calgary. Western Living's annual Designers of the Year competition celebrates the best new designs in Western Canada, as judged by Canada's foremost designers and architects. Western LivingDesigners of the Year is certainly the only event of its kind in the West. This industry event only brings together celebrity judges, the brightest stars in design, exciting up-and-comers and movers and shakers, all in one spectacular evening of sophisticated fun and celebration. Discover all the winners of this year's Awards in the new Western Living, available as of August 23rd.

As part of this year's annual Designers of the Year Awards, Western Living, in partnership with IDSwest, is pleased to announced its first-ever Western Living Design Week, to be held from September 12 to 22. That week, local businesses and consumers will enjoy special offers and exclusive events celebrating design. For more information, click here.

Follow Western Living online:
westernliving.ca
facebook.com/WesternLivingMagazine
twitter.com/Western_Living
pinterest.com/westernliving/
plus.google.com/WesternLiving
instagram.com/westernliving

About TC Media
Western Living is published by TC Media, one of Canada's leading providers of media and marketing activation solutions. Employing about 4,000 people, TC Media reaches 24 million consumers in Canada through its integrated multiplatform offering that includes print and digital media, the production of magazines, newspapers, books and custom content, mass and personalized marketing, interactive and mobile applications, TV production and door-to-door distribution.

TC Media is a brand of Transcontinental Inc. (TSX: TCL.A, TCL.B, TCL.PR.D), which has about 9,500 employees in Canada and the United States, and reported revenues of C$2.1 billion in 2012. Website www.tc.tc.

- 30 -

Source: PMB Spring 2013, A12+

For more information or interview requests:

Western Living

Dale McCarthy

Business Development Manager

Phone : 604 877-4858

dale.mccarthy@tc.tc

 

TC Media

Katherine Chartrand

Internal and External Communications Director

Phone: 514 392-2091 

katherine.chartrand@tc.tc